Data Profile

DEFINITION:

A structured collection of attributes, records, characteristics, behaviors, preferences, relationships, activities, identifiers, and data points associated with an individual, group, object, organization, or entity.

FUNCTION:

Transforms dispersed information into an organized representation that can be analyzed, classified, ranked, predicted, personalized, evaluated, or acted upon by a system.

EXAMPLES:

  • User profiles
  • Customer profiles
  • Credit profiles
  • Behavioral profiles
  • Social media profiles
  • Consumer data records
  • Risk assessment profiles

RELATED SYMBOLS:

RELATED SYSTEMS:

NOTES:

Data profiles may contain demographic, behavioral, transactional, relational, geographic, historical, or preference-based information. Different systems may construct different profiles depending upon their objectives, available data, and classification frameworks.

CONTROL TEXT OBSERVATION:

Governance requires representations of what is being governed. A data profile functions as a digital abstraction that converts an individual or entity into a structured information model. Through this representation, systems can classify, predict, rank, recommend, personalize, optimize, and automate decisions affecting the profiled subject.